Must My Wannabe Content Creator Pal Cease Using People for Content?

The Prosecution: One Friend's Perspective

At times she films me while I’m eating. It's jarring to spot myself on her social media – it feels like a sudden shock.

A close companion of 10 years, Marielle, labels herself the “creativity monarch”. It can be amusing for a short while, but it strains our relationship.

Being highly outgoing, there's a constant urge the need to record everything all the time. When we eat out, she says, “The camera eats first,” and takes photos with bright lighting, which makes me cringe. I don’t like it when strangers see her performing for the camera – I experience vicarious awkwardness. It also frustrates me because meals lose their warmth.

She isn’t exactly an online personality yet, but she is aspiring to become one. She creates vlogs about living in our city, a day in her life, and her styling career. The material is quality, credit where it's due, but I don’t want to be involved. Sometimes I'm captured while I’m eating, or just accompanying her. Later, I appear on her Instagram later, and it pops up like a surprise: I might be no makeup on, an awkward face or be captured while eating. It feels invasive.

She also expects me to record her at inopportune moments. Often I’ll be talking to someone else, or we're simply spending time in the street. I feel like our bond has transformed into me being her free crew. She has the means to hire someone if she wanted professional shots. Upon mentioning my unease about the situation, she dismissed it. She’s taken me to a couple of brand events, which was nice, but that doesn’t make up for all the energy I invest helping her create material.

I appreciate that she has helped me with my design career, but I resist our friendship to become just a ledger of favours. I don’t feel she’s fake or dishonest, but at times I feel that if the camera is out, we will start performing in a way that presents a favorable image for her vlog.

Her directive is, “OK, look happy!” and film me laughing with someone. It’s so silly. It's crucial her to understand that our 10-year friendship still has boundaries. I love spending time with her, but I also want to enjoy it without being filmed, altered, or shared for an viewers. I’m not a prop for her online persona.

The Defence: Marielle

I hope my friend to see that the creations we produce together can get us an opportunity.

I love creating videos. It's more than a pastime; it’s part of who I am. Creating videos and sharing my life online allows me to express myself and connect with people in novel forms.

I don’t see myself as a full influencer yet, but it's savvy to generate income from your interests. I look up to people on social platforms who pull off that style of informal, self-made film-making.

Creating content is my interpretation of engaging with life: observing the nuances, sharing them with an viewership that values the art behind it. I never intend to make my friend uneasy. Bringing her to professional gatherings was my way of sharing opportunities, giving her a opportunity to witness exclusive moments that could help her professional path too. That isn't leverage, it’s just being realistic.

I’d still take her to these events even if she didn’t help me, but I want her to see what the content we make together can get us: an opening. I understand not everyone enjoys being on camera, but often unplanned moments is what makes material genuine. Being recorded from time to time is part and parcel of being my friend. I would delete anything she requested, but she hasn't made such a request yet.

I don’t expect anybody to be my private filmmaker, but friends help each other in minor capacities. My assumption was recording a short video now and then would be enjoyable for Beth. Creativity flourishes in collaboration, and having Beth around makes endeavors lively and pleasurable. I don't compel her to take part in anything, and I would never deliberately humiliate her. But creating content jointly occasionally is part of how I record our shared experiences.

I value our friendship deeply and don’t want making videos to drive a wedge between us. I’m willing to find middle ground: like asking before recording, and steering clear of shots that might make her self-conscious.

This is not about control, it’s about expressing my perspective while still considering hers. Obviously content creation is not a replacement for real connection: it’s just part of how I live my life and I desire her to be included in a way that’s agreeable for both of us.

Outside Perspectives: Public Sentiment

Is it right for her to stop recording herself and her friend when they are out together?

Nothing is more excruciating than having a companion film you. I get that it's her job, but I don’t make friends come to my workplace. Maybe she can find influencer friends to collaborate with. With the dark, looming future of AI, personal relationships are the only thing we have – cherish them!
A respondent, 25

When pursuing something professionally, it's unfair to expect your friends for help repeatedly, even if they have helped previously. If Marielle loves shooting, that doesn’t mean everyone around her is content. She must to respect Beth’s personal space.
Ankit, 26

Marielle might love producing videos and showing off her life publicly, but it isn't for everybody. It’s nice she has assisted Beth’s career, but she needs to listen to what Beth wants.
Emma, 27

It seems like you care about each other, so cling to that and ensure it’s the priority in your friendship. Foster some authentic experiences, where true emotions are preserved, not digital scrapbooks. Even public figures who seem to reveal their worlds actually have more privacy than it appears.
Sarah, 53

Marielle appears to be neither present nor genuine when they're together – she's on the job. Both seem confused as to where the line is. The answer lies not in trying to alter one another, but in each establishing defined boundaries around what feels acceptable to them and seeing if there is an mutually agreeable compromise.
Barbara, 71

Your Turn to Be the Judge

Consider this question: has she been exploiting their bond?

Jeffrey Young
Jeffrey Young

A passionate writer and traveler sharing insights on lifestyle and culture from across the UK and beyond.